2016年9月26日星期一

The design of window display space

The design of  window display space
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showcase is essential for display space to demonstrate the theory of business、corporate culture、brand culture,comodity culture,fashion culture.
the design and exhibit of showcase ought to have a distinct theme,elegant appearance,utilize lamplight rightly,and ought to update in time accordance with The popular trend of fashion,the change of goods,change of season.window display is not only one of commercial advertising media,but also constituent part of urban landscape ,As the goods is more and more rich,people's demand is more and more high in the demand of goods and information transfer.therefore,successsful window display should be perfect unification in advertising,ideological,facticity,artistry.


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Window display design can be split into scene type,stage type,exhibit type,plane formula,mutilmedia.
the contents of Window display design are :
1.the building construction and space design of showcase
2.facade and environment disign
3.demostrate theme scheme and design
4.lanscaping arrangement and design
5.comodity display and design of model

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6.systemmatic design and application of plane composition,three dimentional composition ,color comoposition,morphosis,shadow composition,dynamic composition
7.vision art design
8.lighting design
9.property and material design
10.the design of The inner and outer space gravity polymerization and the space field.

2016年9月24日星期六

how to make perfect window design

how to make perfect window design

 first step:cause to notice through differentiation design ,win the customer's attention in 3 seconds.

 the second step: through exaggerated design to motivate curiousness,excavate the customer's interest.
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 the third step: through perfect illation to trigger imagination,manufacture the customer's desire in demand.
the fourth step:through integrated information and persistent quality,obtain the customer's accept and trust.

 the fifth step: integrated comodity information can answer the customer doubt whether purchase in locale,persistent quality assurance can set up Action-Brand Identity in customer's heart.

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 the fifth step: integrated comodity information can answer the customer doubt whether purchase in locale,persistent quality assurance can set up Action-Brand Identity in customer's heart.

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sucessful window design is no other than through in this way process plan step by step,One by one, we can realize the function of visual marketing.

2016年9月18日星期日

matters needs attention to windows display design

windows display is one of place in the marketplace,if small stage want to dress up ,it contians a lots of konwledge. windows display is the same as stage performance,this can be seen as still and a static stage.showcase cannot made up without backdrop 、property、lamplight、main body and model and so on factor. why cannot we reference by means of the living threatre to design showcase.the main part of display is protagonist in the stage.the others in basically the same.if theme of showcase were confirmed,designer should manage as director.



 


I think that we have two points to dress up showcase ,one is colour and model,the other is property,sculpt,subject and style that fit it. for example,when we show a elegant and gracious theme,all property and backdrop set off by contrast,it must be indentical in the key and style, it can not have deviation. but the expressive form need to be unity in variety,although it has some difference,it must be keep to unity of opposites--this rule,ultimate aim was acquired harmony.

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2016年9月15日星期四

visual merchandising window displays design instructions

Window display design instructions



In the prosperous streets and business zonethere are full of traffic and the crowd in a hurry to walk. How to make every endeavor to try to leave on the guest,they are affected that all kinds of shops espically your shop or comedity. They resolutely walked into the store, Finally realizes the shopping behavior, Window display design plays a very important role.

 

1.deliver new message,communicate production and marketing
In the economic developed city commercial environment , A variety of goods make a person dazzling,
It is a lot buyer confused that they can how to select clearly and quickly  the suitable for their own consumption level and aesthetic requirements of the product.  visual merchandising display
 Design not only as the title of the store and plot summary, express and introduces the quality of the store, the type of goods and the grade of the stores,but also like to guide fashion conference, will the latest popular and fashionable season goods, high quality goods in a timely manner, in a planned way through window display direct spread out,it helps prompt and comparison grasp overall movement of goods ,for consumers chosing and judgement commodities, To enable consumers to take the initiative to choose the possibility of their ideal products effectively.



 
Window display is often seasonal, holiday for cycle and an opportunity, it based on market demand to consumers to launch a new fashion goods. Window display design will have to release the authority  and convey certain information, especially like clothing, textiles, cosmetics and other industries, some famous department stores or the store itself is the famous designer or manufacturer's place of business, their products are always the first to consumers through window display. the role of  Window in transmission commodity information, to guide the customer consumption of is very obvious.


Window display in convey commodity information at the same time, also the goods in the market conditions and consumer feedback to merchants and manufacturers in a timely manner, to promote production, expand the circulation, increase production and pin connection, has played a very important role.
 


2. The effect  of  Decorate beautification
In a storefront window display design plays a finishing point decoration design effect, marketers are always trying to set up and beautify the window, not only for its vivid image of beautiful to attract people, to impress people,  but also as the businessman image and a reflection of the spirit of enterprise and symbol.
Shop window is set up street, in performance and advertising goods characteristics, the convey of sales information at the same time, many window through colorful, chic modelling elegant furnishings, plays an unusual role decorates beautification. Window like a gallery of art, shows a long beautiful scenery.




Window display design is often in a certain time in the constantly changing, so every time a different design and display effect, give a person with a new feeling, it likes roll out of the exhibition, constantly meet the requirements of modern new dissimilation, through clever conception, creating a variety of forms, communication with people, people and society, harmony between man and nature, the feelings of pleasure.

 





2016年9月13日星期二

Appreciate for visual merchandising design

Appreciate for visual merchandising design Visual merchandising is one of windows for a store,it is very important that for The fashion shop has great and attractive show window.it can attracts customer to coming the shop. img_8899-1

visual merchandising supplier

showcase is also a microcosm of enterprise culture, Foreign fashion brands are all very pay attention to the visual merchandising and store the integrity of the building. 01

visual merchandising supplier

As one of the world's top luxury GUCCI, each time the visual merchandising of GUCCI brand will be pushed to the extreme ,window display design from inside decorate window to display props, to showcase their products, every link is meticulous. 02

visual merchandising supplier

Appreciate window display design of GUCCI : a1a2a3a4a5

2016年9月10日星期六

The role of show window(chinadisplayfactory.com)

It don't know since when, the window display began to appear in the store window, and it is more and more important position in store. Nowadays, different types of shops in different period will launch different Window display, It is given priority that small retail store window to display more products sales information . large department stores display window after a certain artistic creation, in order to achieve the attention even sensational effect. No matter what the type of the window, the window is the biggest place to display designers free creation of space. Window design is the process of the goods within the window or the theme to recreate and design process. As an excellent display designer or window designer in the design process should be to create awareness.
First quarter The role of window
the role of window is the purpose of the designer design window and the starting point,so it needs the full understanding of the role of the window before window design for . and according to the demand to make sure that the purpose of the window display.
1, the bridge of communication with customers
because the window is located in the most easy place to let the customer see the location of the shop, so it is the most effective presentation or display area in a shop window .Window, of course, not only for demonstration goods, sometimes according to brand or designer needs to display different content; For example, display a few pieces of art, display device or a real performance and so on. no matter what the content window display, on the whole the biggest role of window is to communicate with consumers. Display designer for the creation of the window, is to regard it as a communication bridge, through the design and layout of the window's need to display or communicate information to consumers. For display designer, with good specifications window shop is more popular .

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2, the brand and the store ads
window as a position fixed ads.and it compared with other forms of advertising, it is closer to customers and low cost. If we assimilate shop to a beautiful girl, and then the window is her eyes, its existence and quality determine whether shop is more attractive. Brand advertising often reflect information and the brand culture, brand designer can through the window style for a long time to control, make the audience has a deep impression after long time of receiving information on brand types and their style , and it can make the brand's influence in the consumer's mind.

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3, the window of the shop sales information
sales information is the most common content, by showing sales information in the window, let the customer know for sale of goods in the shops in time. Such as change garments according to the price discount information, product launches and so on.